Financial advisory · Dhaka, Bangladesh

Aimer Merchants Ltd.

Organic clicks from 18 to 304 a month

A premium financial-advisory website for a Dhaka firm, with on-page SEO for tax, VAT and IPO consultancy searches.

ServicesDesign + SEO CountryBangladesh Websiteaimermerchants.com
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Aimer Merchants Ltd. homepage — desktop
Aimer Merchants Ltd. homepage — mobile
Results

What changed

Organic clicks come from Google Search Console. Speed and SEO scores are Google Lighthouse lab tests on the live site (4 Nov 2026) — you can re-check them yourself. Lead and sales numbers are reported by the client.

50–200leads a monthClient-reported, November 2026
18 → 304organic clicks a monthGoogle Search Console
100Lighthouse SEO, accessibility and best-practices scoresGoogle Lighthouse lab test, 4 Nov 2026
86Lighthouse performance on desktopGoogle Lighthouse lab test, 4 Nov 2026
1.4 slargest contentful paint on desktop (1.8 s on mobile)Google Lighthouse lab test, 4 Nov 2026
Organic clicks / monthGoogle Search Console
18304
SEO startedApr 26JunAugOct
The challenge

Financial advice is a trust purchase. People searching for IPO, VAT or tax help in Dhaka compare firms quickly, so the site had to show experience and the people behind the firm up front, explain six services in plain language and keep a consultation one tap away on a phone.

The business

A Dhaka financial advisory firm serving Bangladesh since 2010 and trusted by 1,000+ businesses and individuals — IPO consultancy, accounting, legal documentation, VAT & tax, wealth management and capital market investment.

The design

A premium finance look: midnight navy, warm orange and an elegant serif headline. The hero pairs the services promise with key numbers (1,000+ clients, 10+ years, 98.6% satisfaction), then service cards, the founder’s story and clear reasons to choose Aimer — with a consultation button and WhatsApp always close.

At a glance
Client
Aimer Merchants Ltd.
Industry
Financial advisory
Location
Dhaka, Bangladesh
Work
Design + SEO
  • 50–200leads a month
  • 18 → 304organic clicks a month
  • 100Lighthouse SEO, accessibility and best-practices scores
How it was built

The tech behind Aimer Merchants Ltd.’s website.

A custom WordPress theme, Aimer 1.4.1, for PHP 7.4+ — built for this site, with the tools it needs inside.

  • WordPress
  • Custom theme
  • No page builder
  • Aimer Premium dashboard

Platform

  • WordPressThe system the website runs on.
  • Theme: Aimer 1.4.1Made for Aimer Merchants Ltd. — not a bought template. Version on the live site.
  • PHP 7.4+The server needs PHP 7.4 or newer.
  • MHR License ServerTheme updates are delivered and licensed from my own server.

Code & languages

  • PHP (8.4.27 on the server)The theme’s templates and features are written in PHP; WordPress builds each page on the server.
  • HTML5 & CSSHand-written markup; the main styles are inlined in the page for speed.
  • Schema.org JSON-LDLocalBusiness, WebSite — structured data on the homepage.
  • ImagesWebP images on the homepage.
  • FontsSelf-hosted web fonts (WOFF2) — no Google Fonts request.
  • ServerNginx.

Inside the theme

  • Custom WordPress themeLightweight, with no page builder or premium theme.
  • Aimer Premium dashboardPage cache, backups, login security, database cleanup and maintenance mode.

From the theme’s own details and the live site’s pages and files, 6 Nov 2026.

← Previous case studyInfosystem Technology LimitedOrganic clicks from 100 to 400 a month Next case study →The Bengal Logistics Ltd.Organic clicks from 12 to 405 a month
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